A racquet club pro shop’s goal is maximizing its revenue per customer. There are several different tactics managers can apply to increase their...

LAS VEGAS – Hundreds of tennis and court sport directors and teaching pros attended the annual United States Tennis Professional Tennis Association World...

Pickleball has never been more popular than it is today. No one could have predicted that 55 years after the sport was invented...

The 2021 USPTA (United States Professional Tennis Association) World Conference in Las Vegas Sept. 19-23 offers many opportunities for racquet club general managers...

Racquet club members are a coveted demographic for affiliated marketing companies. The reasoning to bring on affiliated marketing programs can be compelling for...

Social media like Facebook and Instagram are more popular than ever—research shows people will spend more than five years of their life using...